Suzuki Ryohei and Kake Kenjin starring in the new Kirin Ichiban Shibori” TV commercial “Sunset” will start airing from October 3rd.”

CM Overview

Kirin Brewery Company will start broadcasting the new TV commercial “Yuyake” for “Kirin Ichiban Shibori” featuring actors Ryohei Suzuki and Kenji Kaku nationwide from October 3, 2024. In the commercial, scenes are depicted where a senior and junior colleague returning from a business trip share a toast while gazing at the sunset inside a train. The natural acting and warm interaction between the two convey the deliciousness of the beer to the viewers.

CM Capture

CM video

CM cast

• Suzuki Ryōhei, Kaku Kento

Other

Regarding TVCM: Celebrating its 35th year since release, “New Ichiban Shibori” has evolved into a flavor with no roughness, allowing you to feel more of the deliciousness of barley while maintaining its balance, receiving high praise. It will start a new communication with the catchphrase “When beer is delicious, the world becomes a little happier.” Currently, depicting a world where you can think “Ah, that beer looks good” through conversations and situations between the cast members. Not just the deliciousness of beer, but also conveying the joy and happiness of having beer, the TVCM series appeals to people who become happy with “New Ichiban Shibori” with a sense of reality suitable for the current era. The setting of the latest work is inside a train. The story starts with a scene where Kaku calls out to Suzuki, who is busy working on a computer on the way back from a day trip. On the second call, Suzuki finally looks up and asks, “What’s up?” Kaku points outside the window, saying, “They’re asking you to cheers.” Suzuki, looking in the same direction as the junior with a calm expression, is captivated by the sight. Please pay attention to the delightful interaction between the powerful duo who recognize each other as actors, the natural and warm atmosphere they create, and the unpretentious relationship between the senior and the junior.

https://www.kirin.co.jp/products/beer/