The new TV commercial for “Humming Flare Relax” featuring Satomi Ishihara will begin airing on October 1st.

CM Overview

Kao Corporation will begin airing a new TV commercial featuring Satomi Ishihara for the launch of their new product “Humming Flare Relax” starting on October 1, 2024 nationwide. In the commercial, scenes depict Satomi Ishihara enveloped in the luxurious texture and deeply relaxing scent of the Humming Flare Relax, highlighting the features of the Relax Line fabric softener.

CM Capture

CM video

CM cast

• Satomi Ishihara

Other

◆Making In this new

TV commercial, Mr. Ishihara looked back and said, “I got very sleepy.” There was a scene where the director asked him to “stay awake a little longer,” showing a relaxed atmosphere throughout the shooting. In the interview, Mr. Ishihara shared his thoughts on the relaxing scent and exquisite texture of the brand’s first relaxation line. You could also hear about things that were “conscious during shooting” and Mr. Ishihara’s “way of spending relaxation time,” as well as his particular attention to “relaxation time” that can only be heard in this interview.

https://www.kao.co.jp/humming/flair/