The new Bourbon commercial featuring the leaders of the new school, “Fettuccine Gummy,” titled “What is Youth?” will be released starting on September 24th.

CM Overview

BOURBON has released a new commercial for the popular product ‘Fettuccine Gummy Shine Muscat Flavor’ titled ‘What is Youth’ starting from September 24, 2024. The new school’s leaders show a powerful performance inside the school, expressing the fun of student life and the sweet and sour taste of ‘Fettuccine Gummy’. The highlight is the sharp dance choreography matched with the music remix by music producer yonkey.

CM Capture

CM video

CM cast

• new school leaders

CM Story

Suddenly, SUZUKA appears from the classroom cleaning supplies cabinet exclaiming “What is youth!” Other characters, RIN, KANON, MIZYU, also appear from various places in the school such as the music room, art room, and science lab, all while shouting “What is youth!” The four of them dance together while moving through the school. They go around feeding Fettuccine Gummy candies to teachers, students, and even a human body model, making them feel “kyun.” When they reach the music room with the spinning disco ball, not only the new school leaders but also the “kyun” students start dancing together. They strike a pose while synchronizing their voices to say, “Kyun to sweet and sour fruity! Bourbon Fettuccine Gummy!” Their original song and dance are both upgraded to showcase the appeal of the “kyun and sweet and sour fruity!” Bourbon Fettuccine Gummy.