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CM Overview
Shionogi Healthcare Co., Ltd. has started airing a new commercial for the new product “CeraL L White Exia Premium 2000” featuring Haruna Kawaguchi nationwide from September 12, 2024. This commercial conveys the appeal of pharmaceutical products specialized in treating spots and freckles in a simple world view based on white colors by Haruna Kawaguchi. In addition, at the presentation event, Kawaguchi shared episodes from the commercial shooting and emphasized the message embedded in the product.
CM Capture
