In McDonald’s new commercial starring Junichi Okada, he is called “Shrimp Prince”! “Plump and Juicy Shrimp Prince” will be available nationwide from September 18.

CM Overview

McDonald’s will start airing a new commercial featuring Junichi Okada to commemorate the release of the new side menu item “Plump Shrimp Priore” starting on September 18, 2024 nationwide. In the commercial, Okada is depicted challenging potatoes and nuggets as the “Shrimp Pri King,” expressing the enjoyable texture of plump shrimp. The “Plump Shrimp Priore” offers a crispy texture of the batter and the scent of shrimp with a delicious addictive flavor of pepper and salt.

CM Capture

CM video

CM cast

• Junichi Okada

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The world is in the era of the duopoly of potato nuggets. But here comes the king who will change that, the “Plump = Shrimp King”. With the resolute declaration “We will go with shrimp!” and “We will change history!”, the Shrimp King charges in with all his might, aiming to break into the two major forces of Potato General and Nugget General. Through his challenging appearance, reciting a phrase like “Let’s create a good plump, Shrimp King,” and chanting spells like “Become plump,” the Shrimp King aims to introduce the charm of “Plump Shrimp King” as a new classic.

https://www.mcdonalds.co.jp/company/news/2024/0912a/