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AirTrip Held a “New CM Completion Presentation” and Launched a New TV Commercial

エアトリ新CM「顔はめパネル篇」_IKKO
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CM Overview

Air Tree Co., Ltd. announced the new TV commercials “Motion Edition Revised” and “Face Panel Edition” on August 1, 2024, and started airing the new commercials. In the commercials, IKKO performs and introduces various travel services using the “face panel” at tourist destinations.

CM Capture

エアトリ新CM「顔はめパネル篇」ブランド1

CM video

CM cast

  • IKKO

IKKO (real name: Kazuyuki Toyoda, born January 20, 1952, in Fukuoka City, Fukuoka Prefecture) is a renowned Japanese beauty expert, television personality, and makeup artist. Known for his unique character and exceptional beauty techniques, he has become a prominent figure in various media outlets. He is represented by Asobisystem.
Career Beginnings
From a young age, IKKO had a strong interest in beauty. At the age of 20, he moved to Tokyo and began attending a beauty school. While building his career in the beauty industry, he opened his beauty salon, “ATELIER IKKO,” in the 1990s. His popularity soared through appearances on television programs, earning him widespread recognition and a loyal following as a beauty guru.
Major Activities and Appearances
Television Programs
OneeMANS (2007, Nippon TV): A program focused on beauty and fashion, where IKKO’s distinctive character and beauty knowledge captured the audience’s attention.
Sukkiri (Nippon TV): He regularly hosts beauty segments, introducing the latest beauty trends and makeup techniques.
Oshareism (Nippon TV): As a guest on this talk show, IKKO discussed his beauty philosophy and life views.
Books and Business Ventures
“IKKO’s Makeup Handbook” (2007): A comprehensive guide covering makeup basics to advanced techniques, widely appreciated by both beginners and professionals.
“IKKO’s Beauty Handbook” (2008): A book offering beauty knowledge and practical advice, resonating with many women pursuing beauty.
IKKO-produced Cosmetic Line: Drawing from his extensive experience, IKKO launched a cosmetics brand known for its skin-friendly ingredients and high efficacy.
Awards and Social Activities
Beautyworld Japan Award: Recognized for his contributions to the beauty industry.
Social Contributions: IKKO is actively involved in beauty education and charity work, with a particular focus on educating younger generations.
Hobbies and Skills
Hobbies:
Cooking: IKKO emphasizes healthy eating, believing that maintaining beauty from the inside is essential.
Onsen (Hot Spring) Tours: He enjoys visiting hot springs throughout Japan for relaxation and beauty benefits.
Skills:
Makeup: With years of experience and research, IKKO’s makeup techniques are highly regarded both in Japan and abroad.
Aesthetics: As a beauty salon owner, IKKO is also well-versed in skincare and relaxation techniques.
For more detailed information, please refer to the following link:
IKKO – Wikipedia

Other

In the new AirTree commercial “Face Panel Edition,” IKKO uses “face panel” at various tourist spots and attracts attention for scenes where she performs using only her face. The commercial will be broadcast and distributed on TV and the web starting from August 1st, and behind-the-scenes footage will also be released.

エアトリ新CM「顔はめパネル篇」_IKKO

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