CM Overview
Century 21 Japan Co., Ltd. will start airing new TV commercials featuring Tsuyoshi Kusanagi as the new CM character, titled “Admired Senior” and “Town’s Diner,” nationwide from July 2, 2024. In these new CMs, Tsuyoshi Kusanagi is depicted as a sincere Century 21 employee who loves his hometown and works diligently.
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Tsuyoshi Kusanagi
Tsuyoshi Kusanagi (born July 9, 1974) is a Japanese actor, singer, and talent from Ehime Prefecture. He is a former member of SMAP and is currently affiliated with “Atarashii Chizu” (CULEN). He has appeared in many movies and TV dramas, widely recognized for his acting skills and versatile talents.
Notable WorksTV Dramas: “My Life to Live” (2003, Fuji TV) – Lead role as Hideo Nakamura, “The Path I Walk” (2006, Fuji TV) – Lead role as Teruaki Otake, “Ninkyo Helper” (2009, Fuji TV) – Lead role as Hikaru Tsubasa, “The War of Lies” (2017, Fuji TV) – Lead role as Koichi Ichinose
Movies: “Yomigaeri” (2003) – Lead role as Heita Kawada, “BALLAD: Nameless Love Song” (2009) – Lead role as Masashi Shinjou, “Midnight Swan” (2020) – Lead role as Nagisa, “Sabakan” (2022) – Lead role as Yoshida
Other ActivitiesVariety Shows: Appeared in many variety shows, including “SMAP×SMAP” (1996-2016), gaining popularity for his humor and character.
Music: Released numerous singles and albums as a member of SMAP and also pursued a solo music career.
AwardsJapan Academy Prize for Best Actor (2021, “Midnight Swan”)
Blue Ribbon Award for Best Actor (2021, “Midnight Swan”)
Nikkan Sports Film Award for Best Actor (2021, “Midnight Swan”)
Personal LifeTsuyoshi Kusanagi announced his marriage to a non-celebrity woman in 2020 and has since built a happy family life.
Tsuyoshi Kusanagi is an important figure in the Japanese entertainment industry, known for his broad acting skills and versatile activities. His performances and personality continue to be supported by many fans, and he is expected to achieve even greater success in the future. Tsuyoshi Kusanagi – Wikipedia
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In the new TV commercials “Admired Senior” and “Town’s Diner,” Tsuyoshi Kusanagi introduces the charm of Century 21, which combines the strengths of being locally rooted with the reliability of a large company. The CMs include scenes filmed in local shopping streets and feature Kusanagi’s ad-libs. The commercials will be aired and distributed on TV and the web from July 2.
