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Hikakin and Hajime Syacho Appear! Square Enix’s New “Final Fantasy XIV” CM Series “Hikakin Becomes a Hero” Starts Airing

【ヒカキン、ヒカセンになる】「ハロー、ヒカセンです」篇、はじめしゃちょー-
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CM Overview

Square Enix will start airing the new TV commercial series “Hikakin Becomes a Hero” for “Final Fantasy XIV” nationwide from June 24, 2024. In the new CM, popular YouTubers Hikakin and Hajime Syacho co-star, introducing the charm of “Final Fantasy XIV.”

CM Capture

【ヒカキン、ヒカセンになる】「ハロー、ヒカセンです」篇、はじめしゃちょー1

CM video

CM cast

  • Hikakin、Hajime Syacho

Hikakin
Hikakin (Real Name: Hikaru Kaihatsu, born April 21, 1989) is a Japanese YouTuber and talent, serving as the Supreme Advisor of UUUM Co., Ltd. He is one of the most influential figures in the Japanese YouTube community, operating multiple YouTube channels. He is from Niigata Prefecture.
Main ActivitiesHikakinTV: Entertainment, product reviews
HikakinGames: Game commentary
HikakinBlog: Daily events and Vlogs
HikakinBeats: Beatbox-related content
CareerBeatboxing: Gained attention in 2009 with the beatbox performance video “Super Mario Beatbox.”
Started YouTube Activities: Began full-scale YouTube activities in 2011, offering a variety of content including product reviews, game commentary, and daily vlogs.
Established UUUM Co., Ltd.: Co-founded UUUM Co., Ltd. in 2013 with other YouTubers, successfully managing YouTubers.
Awards15th AMD Award (2009): Recognized for beatbox performance.
YouTube Japan Awards (2012): Most viewed videos of the year.
Forbes Japan “30 UNDER 30 JAPAN” (2018)
Other ActivitiesMusic: Active as a beatboxer, releasing the album “HIKAKIN Beatbox.”
Book Publishing: Published his autobiography “My Job is YouTube” in 2013.
Charity Activities: Participates in various charity activities, leveraging his social influence for support.
Product Reviews: Contributes to the promotion of many products through consumer reviews.
Hikakin is an important figure in Japanese entertainment with his versatile activities and broad influence. Hikakin – Wikipedia

Hajime Syacho (Real Name: Gen Eda, born February 14, 1993) is a popular Japanese YouTuber affiliated with UUUM Co., Ltd. He is known for providing diverse content, especially extreme challenges and large-scale experiment videos. His channel is one of the most subscribed YouTube channels in Japan.
Main ActivitiesHajime Syacho (hajime): Main channel, featuring extreme challenges, experiments, and daily life videos.
Hajime Syacho’s Farm: Second channel, featuring more relaxed content and joint living with friends.
Hajime Syacho 2 (hajime2): Sub-channel, posting shorter videos and trivial daily events.
CareerStarted YouTube Activities: Began YouTube activities in 2012, quickly gaining popularity with extreme experiments and large projects.
Graduated from University: Graduated from the Faculty of Education at Shizuoka University.
Joined UUUM: Joined UUUM in 2013, collaborating with many YouTubers.
Representative VideosExtreme Experiments: Visual impact experiments like giant Mentos Cola and bazooka experiments.
Challenge Videos: Various challenges like 24-hour challenges and giant food series.
AwardsYouTube Japan Awards (2014): Most viewed videos of the year.
Forbes Japan “30 UNDER 30 JAPAN” (2019)
Other ActivitiesBook Publishing: Publishes autobiographies and essay collections.
CM Appearances: Widely recognized through appearances in numerous company commercials.
Product Promotions: Develops his brand products and collaboration products.
Hajime Syacho is a significant figure in the Japanese YouTube community with his unique content and entertainment value, supported by a wide age range of viewers. Hajime Syacho – Wikipedia

Other

In the new TV commercial series “Hikakin Becomes a Hero,” Hikakin plays “Hikaken” and is depicted playing “Final Fantasy XIV.” The CM will be aired and distributed on TV and the web from June 24, and from July 1, it will also be broadcast on Train Channel on 11 JR East lines.

https://www.jp.square-enix.com/ffxiv

【ヒカキン、ヒカセンになる】「ハロー、ヒカセンです」篇、はじめしゃちょー-

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