CM Overview
Kumon Institute of Education Co., Ltd. released a new CM series “Classroom Songs” on April 11, 2024. This CM, starring Mone Kamishiraishi, Chise Niitsu, and Jason Atsugiri, introduces the features of KUMON’s educational program in a fun way through dance and song. In particular, Kamishiraishi and Niitsu perform a friendly dance in KUMON-colored costumes, and Jason Atsugiri conveys the fun of learning English with his unique phrases.
CM capture
CM video
CM cast
- Mone Kamishiraishi, Chise Niitsu, Jason Atsugiri
Other
In the new commercial, Mone Kamishiraishi and Chise Niitsu use KUMON materials to support children’s learning in the “Big Circle” and “I Did It! Begins” versions, and express this through dance and song. Jason Atsugiri conveys the importance of English learning in a unique way in the “Why KUMON English?” version, drawing viewers’ interest in KUMON’s English program.
