CM Overview
Nivea Kao Corporation will begin airing a new TV commercial, “Different Washes,” featuring Minami Tanaka from April 16, 2024. This commercial introduces “Nivea Clear Beauty 2WAY Beauty Facial Wash,” which features two-way care with foaming face wash and pack face wash, and Tanaka charmingly demonstrates how to use it differently. The commercial is based on a concept that is useful for daily skin care, and emphasizes the effectiveness of the product through Tanaka’s beautiful skin.
CM capture
CM video
CM Cast
- Minami Tanaka
Other
In the new CM “Different Washes”, Minami Tanaka shows a scene where she uses either a “foaming face wash” or a “mask face wash” depending on her skin condition every day. Tanaka introduces a way to moisturize and remove dirt from the skin at the same time by using a face wash, and explains its effects to the viewers. The CM proposes new options for skin care to the viewers and provides more effective care methods.
