CM Overview
Kirin Beverage Co., Ltd. will begin airing new commercials for “Kirin Namacha” and “Kirin Namacha Houji Sencha” nationwide from April 9, 2024. The new commercials, “Appearance” and “Good Day, Good Tea,” feature Mitsuki Takahata and Ryohei Suzuki, respectively, and convey the appeal of the new Namacha. The commercial was filmed against the backdrop of New Zealand’s beautiful cityscape and the Shonan lighthouse, and shows Takahata and Suzuki tasting new Namacha, which has a sweetness similar to that of new tea, made using the new “frozen sweetness method.”
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- Mizuki Takahata, Ryohei Suzuki
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In the new commercial “Appearance,” Mitsuki Takahata enjoys the new Namacha tea, which has been reborn using a new manufacturing method, and introduces its deliciousness. Meanwhile, in the “Good Day, Good Tea” commercial, Ryohei Suzuki tastes the new Namacha tea with the scenery of Shonan in the background, and starts a new day with the relaxing taste. Both commercials propose a more modern and relaxing lifestyle as a new concept for Kirin Namacha tea.