CM Overview
Reckitt Benckiser Japan Co., Ltd. will release a new commercial for its hair removal brand “Veet” titled “Smooth Skin” on April 27, 2024. In this commercial, model and actress Mayu Yokota appears as an animated character and acts out a scene of caring for her skin while taking a shower. The commercial was produced in a unique style that combines reality and animation, and depicts Yokota getting smooth skin with the “Veet” hair removal cream she uses.
CM capture
CM video
CM Cast
- Mayu Yokota
Other
In this new commercial, Mayu Yokota expresses the joy of having smooth skin while appealing to young women about the importance of skin care. The commercial was shot using a combination of live action and animation techniques, and is characterized by Yokota’s charming smile and active appearance. The cream’s effects are made to feel real, appealing directly to viewers.