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Yo Oizumi becomes Duskin’s new image character! Make cleaning fun with the new “Let’s do it together” commercial series

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CM Overview

Duskin has appointed Yo Oizumi as its new image character, and will begin airing a new TV commercial series, “Let’s do it together,” on March 26, 2024. This commercial series encourages families to enjoy cleaning together, and Yo Oizumi serves as the guide to introduce Duskin’s services in an easy-to-understand way. The series features Duskin’s diverse cleaning tools and services, such as mops and air conditioner cleaning, and Yo Oizumi’s humorous acting is memorable.

CM capture

モップ/ダスキン/大泉洋

CM video

CM cast

  • Oizumi Yo

Overview of Oizumi Yo
Date of birth: April 3, 1973
Birthplace: Ebetsu City, Hokkaido
Profession: Actor, talent, voice actor, singer, presenter
Period of activity: 1995 to Present
Major Works
TV Drama
No Side Game (2019)
Oyadachi Seishun Hakusho (2020)
The Last Man: Blind Investigator (2023)
Film
Decoy (2021)
Caution, Hazardous Wife (2021)
Phase of the Moon (2022)
New Interpretation of Romance of the Three Kingdoms (2020)
Goodbye Cruel World (2022)
Voice Actor
Spirited Away (2001) – as the ticket counter frog
When Marnie Was There (2014) – Role: Yoshiko’s father
Awards
38th Japan Academy Awards Best Actor Award (“Bolt from the Blue”)
43rd Japan Academy Awards Best Actor Award (“New Interpretation of the Three Kingdoms”)
44th Japan Academy Awards Best Actor Award (“Decoy”)
Other Activities
Oizumi Yo is also known as a member of the theater troupe “TEAM NACS” and is active on stage.
His humorous character on the variety show “How Do You Like Wednesday?” has gained him popularity and is supported by a wide range of people.
He is also active as a presenter and has demonstrated his talents in a wide range of media.

Other

As a new character for Duskin, Yo Oizumi plays a role in making cleaning something familiar. In the commercial, he suggests enjoying cleaning on a daily basis, especially through the use of a mop, and emphasizes the fun of cleaning with the family. In addition, his natural acting combined with Duskin’s products succeeds in conveying to the viewer the importance and fun of cleaning at the same time.

https://www.duskin.jp/special/brand/

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