Imada Mio appears in the new Suncut commercial “Declaration of Absolute Burning” enjoying the summer

CM Overview

KOSE Cosmeport Co., Ltd. will relaunch the new product of the sunscreen brand “Suncut”, the super waterproof type “Suncut Perfect UV Gel”, on February 1, 2024, and has produced a new commercial “Declaration of Absolute Burn-Free” featuring Mio Imada. The commercial will start airing nationwide on March 1, 2024. In the commercial, Imada stands up to the summer sun on the roof of a building and declares, “I will never burn this summer.” Using a new formula that is more durable and keeps moisture, she is shown having fun with friends without worrying about the sun.

CM capture

CM video

CM Cast

• Imada Mio

Other

The new CM “Suncut Absolutely No Burning Declaration” starring Imada Mio was shot on the rooftop of a building, and the scene where she powerfully declares, “Absolutely no burning!” is impressive. Imada-san uses the new formula Suncut Perfect UV Gel and is experiencing first-hand the strength and durability of the product, even in the strong summer sun. Her energetic appearance and smile during the shoot have a positive impact on viewers.

https://www.kosecosmeport.co.jp/suncut/